The big idea
January 30, 2008, Sudesh Prasad, Dataquest
This article discusses the increasing use of Web 2.0 technology by Indian IT companies. Once considered a waste of time, studies as well as experience have shown that the application of Web 2.0 leads to better employee interaction as well as higher professional collaboration. A concern, however, from the companies' perspective is the possibility of information leakage. While some companies monitor the content that is being discussed and published, some give more freedom in airing dissent.